Diwali festival shopping: More orders through quick commerce platforms; e-commerce take a back seat – The Times of India
As Diwali festivities continue, shoppers are turning to quick-commerce platforms for last-minute festive essentials, driving a surge in orders even as broader ecommerce remained muted in the past week. Ultra-fast delivery services are attracting buyers seeking gifts, sweets, lights, diyas, and puja items in the final festive week.Ecommerce consultancy Datum Intelligence said that almost 70%…
